Hiring across more than 30 roles, with a strong focus on Forward Deployed Engineers (FDEs), as enterprise AI shifts from research to real-world deployment
Campaign applicants receive a KRW 5 million signing bonus and an expedited One-Day Pass interview process
SEOUL, South Korea, July 9, 2026 — MakinaRocks, South Korea’s leading Physical AI company, today announced the launch of its first-ever offline hiring campaign, “Don’t Do AI.” As the company continues to expand its Physical AI business across manufacturing, defense, semiconductors, and energy, it is hiring for more than 30 positions, with a particular emphasis on Forward Deployed Engineers (FDEs).
Hiring across 30+ roles to scale physical AI deployment in manufacturing and defense
MakinaRocks develops and deploys Physical AI solutions and its enterprise AI operating system (AI OS), Runway, for mission-critical industries where AI must perform reliably in complex, real-world environments.
To support its continued growth, the company is recruiting across a broad range of functions — including Forward Deployed Engineers (FDEs), project managers, AI researchers, sales professionals, and finance specialists — to strengthen its ability to build and deploy Physical AI solutions.
Among these roles, FDE has emerged as the company’s most strategic hiring priority. Forward Deployed Engineers work directly alongside customers to design, deploy, and operationalize AI systems in production. They collaborate with domain experts, IT teams, and AI engineers to ensure AI solutions fit each customer’s operational workflows, data infrastructure, and security requirements.
MakinaRocks established its dedicated FDE organization in 2024, recognizing early on that enterprise AI success depends not only on building models but also on deploying and operating them successfully in production.
That strategy reflects a broader industry shift. In 2026, Microsoft launched a $2.5 billion Frontier organization, and AWS committed $1 billion to its own dedicated FDE organization — a signal that global tech leaders see the future of enterprise AI’s value emerging not from the lab, but from the field, and that MakinaRocks built out this capability well ahead of the curve.
Campaign offers signing bonus and streamlined hiring experience
Applicants who successfully join MakinaRocks through the campaign by July 21 will receive a KRW 5 million signing bonus, designed to ease the practical burden of changing jobs and to welcome new colleagues as they join the team.
The company is also introducing a One-Day Pass interview process, compressing competency, technical, and culture-fit interviews — normally spread across multiple days — into a single day. This allows candidates who are currently employed to participate in the hiring process without using up PTO.
MakinaRocks also offers a flexible, high-performance work environment designed for engineers and builders. Employees benefit from flexible working hours outside of core collaboration time (10 AM – 4 PM), company-sponsored AI tools and development software, and support for books, courses, and study costs to encourage deep focus on their work. The company’s culture rewards visible contribution: its “Extramiler” program recognizes top-performing employees each month with a KRW 5 million award, its employee referral program offers up to KRW 6 million, and the company also provides incentives for filing and registering patents.
“Don’t do AI” — Unless you’re building AI that changes the real world
The campaign’s headline message reads:
“Don’t do AI — unless you’re building AI that can change the real world.”
Amid the generative AI boom, many companies are declaring their commitment to AI adoption, but AI that translates into measurable results in complex industrial settings remains rare. MakinaRocks’ campaign takes direct aim at that gap, seeking talent to build AI that actually works in the field — beyond demos and prototypes, running reliably in factories, defense systems, and other mission-critical environments.
“From the battlefield to the factory floor, we’ve spent years building AI that performs in some of the world’s most demanding physical environments,” said Andre S. Yoon, CEO of MakinaRocks. “We’re looking forward to applicants who want to build AI that truly changes the world, together with us.”
For more information about open positions and the hiring campaign, visit the MakinaRocks Careers website at makinarocks.career.greetinghr.com and apply now.
